Roofline

(All work was completed as a design intern under Funk/Levis and Associates)

As a design intern for Funk/Levis and Associates, I was tasked with designing a

mailer card that prioritized design principles and remained representative of the

overall brand image.

Iterations

I was given the company's original mock-up or mailer card. In its original form, the card was bleak and lacked any dynamism. My goal for the new mailer card was to make it more dynamic but also not do too much with it. It was important to consider who the target audience was (middle-aged home owners on the West Coast).

Original Mailer From the Client

Redesign (Front)

Redesign (Back)

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